This is one of those types of shoes that you really want, but you have no idea how in the hell you’d ever pull them off. This is what Nike is calling “Digital Camouflage,” and they’re wrapping it up around their 30th anniversary editions of the Nike Air Force 1. Of course, this was nothing knew to me, as I play Call of Duty, and I see this type of camouflage all the time as I try to take out my digital counterparts on my PlayStation 3.
But that’s besides the point. Here are the words from Nike Inc.:
Similar to human DNA, camouflage patterns can tell a unique story. Digital camouflage is a modern motif, but it serves a practical military purpose in environments such as the desert, protecting soldiers.
Designed with street sensibilities and modern craftsmanship, this shoe features new HF (high-frequency) weld construction giving a three-dimensional look that includes reflective material. The embossed reflective heel and tongue tabs add a premium touch to this white based shoe with silver accents.
Look out for this shoe to launch globally this summer at select retailers. Maybe I’ll be able to get a pair to wear while getting my snipe on in Call of Duty.